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#Instagramarye 2022

#Instagramarye, our Gramarye related Instagram challenge, is returning as a month-long event. We have curated a list of 8 prompts for you to draw inspiration from. We are not including descriptions for the themes in order to encourage creativity in their interpretation. Want to design a coord around a theme? Or are you getting “halloween decor” vibes from the word instead? It’s up to you!

In addition to these prompts, we will be giving away some prizes! Every #Instagramarye prompt post submitted will earn you an entry for a chance to win a Halloween and fall themed prize pack donated by some spooky Bay Area Kei team members. This challenge will run from October 1st and end on October 31st at 11:59pm PDT. A winner will be chosen at random and contacted via email after the event ends.

(Please note: if you just want to participate in the challenge for fun, you do not have to enter the prize drawing)

If you would like to enter the drawing, please read the rules below.



  • ‘Til Death Do Us Part 

  • Ghost Fit

  • Catacomb

  • Angelic (Un)Pretty

  • Devil’s Night

  • Tome

  • Veil

  • Memento Mori: Brand Eulogy



  • Post a picture following the themed prompts on Instagram and include the hashtag #Instagramarye. Be sure that your privacy settings are set to "Public" and to tag @bayareakei in the description so we see it! You are welcome to post these themes in any order and at any time during the month.

  • We will share #Instagramarye post highlights in our Instagram Stories, and also pick some to showcase during our #Instagramarye Review live-stream on Twitch during the event.

  • Submitting your posts to the prize drawing is optional!


  • The deadline for POSTING your images on Instagram is October 31st, 11:59pm PDT.

  • The deadline for SUBMITTING entries via the Google Form linked below is November 4th, 11:59 PM PDT! You only need to submit your entries using the form if you wish to be entered into the prize drawing.

  • Any entries posted on Instagram after October 31st, 11:59pm PDT will be ineligible for receiving prizes.

  • You DO NOT have to submit a post for each prompt! You can submit as many as you want (up to a maximum of 8.) 1 eligible post = 1 entry

  • Please keep your coordinate entries J-Fashion related! Outfit posts that are NOT J-Fashion will be disqualified.

  • All contest participants must be over the age of 18.

  • Please note that the drawing is only open to United States residents. It is not open to residents of Alabama, Hawaii, Kansas, New Jersey, and Utah, in compliance with applicable state laws. 

  • Please have your Instagram account privacy settings set to "Public" so we can access your posts through a public link. Accounts that are not public will not be eligible to participate.

  • Participants must be following the @bayareakei Instagram account.

  • Use the hashtag #Instagramarye for each prompt post.

  • For each prompt, you may only submit ONE post for prize drawing entry. This means you can submit 8 entries maximum (one for each eight prompts). You are still welcome to use the prompts as many times as you wish for your personal social media use.

  • Each photo submitted may only apply to one prompt - in other words, one entry cannot be submitted under multiple prompts.

  • Once you have posted your images to Instagram, you must submit proof of participation to the form linked below to be eligible for a prize.

  • Links must be direct Instagram links. Please make sure all your posts are included and accurate, and that your links are correct! If you need to, you can go back and edit the form after you submit.

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